Moms & Dads Get Pushed Around in Contours Baby Test-Ride Pram
Have you ever wished you could actually sit in a baby stroller before you bought it? Or maybe you’d like to just sit back and enjoy the ride sometime. Well Contours just did that recently with their Baby Test-Ride’s. The marketing people at FCB Chicago built an adult sized replica of Contours popular baby stroller, the Bliss 4-in-1. This gave the parents an opportunity to experience what their child does as they get to watch the world go by while someone else does all the work.
Tom Koltun, Kolcraft President, had this to say in a press release, “We created the test ride so adults could experience first-hand how each Contours Stroller is carefully designed with a baby’s joy and comfort in mind and make sure it’s the perfect choice for their family,” Some quick specs on the Adult sized Pram are:
Build Time: 4 weeks
Man Hours: 1300
In the video below you can see the pure delight on the parent’s faces who were lucky enough to test drive the Adult sized Bliss:
While it may be a wonderful fantasy to own and use the Big Bliss, Contours has no plans to market or produce it. Besides who has room to store a 7’ stroller anyway?
You can learn more about all the great baby stroller options available from Contours on their website at: http://www.contoursbaby.com/our-products/